Introducing the 2025
OpsStars Awards Winners

Congratulations to all the winners!

Read how the 2025 OpsStars winners are redefining innovation and growth.

Innovation Deserves
Its Moment

The OpsStars Awards shine a light on the bold thinkers, strategic builders, and cross-functional connectors redefining Revenue Operations to fuel real, measurable growth. These are the people behind the projects — the ones transforming how go-to-market teams align, operate, and win.

Celebrate Revenue Engine Leaders

Now in their 7th year, the OpsStars Awards honor the unsung heroes powering modern go-to-market success — the pros pushing boundaries, breaking down silos, and rewriting playbooks in RevOps.

This year’s winners will embody the 2025 theme — Navigating the New Buyer Journey — showing what it takes to steer strategy, systems, and teams around today’s complex buying paths.

How are Award Winners Honored?

Highlighted at the OpsStars Annual Conference

Invited to dinner reception in San Francisco

Receive the coveted OpsStars Awards trophy & digital badge

Featured in the OpsStars Award-Winning Stories ebook

Continued opportunities to share insights with the OpsStars Community

Account-Based Program of the Year

An organization or team that has built and executed account-centric programs with proven success. Their work has become best practice in how the organization approaches their account-based go-to-market motion through strategy, process, implementation, and analytics.

AI-Powered Program of the Year

This award honors a team or individual that has successfully applied AI to transform a key area of the buyer journey — from smarter lead scoring or routing, to predictive analytics, personalization, or post-sale engagement. Winners are driving real impact by pairing innovation with measurable outcomes.

Buying Groups Trailblazer Award

This award celebrates a team or organization leading the way in operationalizing a Buying Groups transformation. From strategy to systems execution, these trailblazers are influencing multi-threaded deals, and reshaping how go-to-market teams engage with complex buying committees.

Digital Transformation Award

An individual, team or organization that has led a digital transformation initiative, introducing digital technology into an area of the business, changing how you operate and deliver value to internal teams and customers.

Lead Management Program Transformation of the Year (<1,000 Employees)

An operations-led initiative that drove transformational change in the people, process and technology of the lead management engine to improve speed, accuracy and agility lead distribution and response.

Lead Management Program Transformation of the Year (>1,000 Employees)

The Constellation Award

Recognizes a marketing team that has fostered exceptional collaboration and alignment between marketing and other GTM departments like sales and operations. This award highlights the team’s ability to break down silos and work seamlessly with other teams to achieve shared goals.