OpsStars – The Rise of Ops Day 2: This day will feature a morning keynote as well as paid workshops. Attend these intimate, educational classes led by industry thought leaders on various Sales, Marketing and Operations topics. Workshops seats are limited – sign up today.
9:00 AM – 9:30 AM PT | Past & Future: Thought Leaders Share Their Advice for 2021+ Beyond
Steve De Marco, CRO, LeanData (Moderator)
Charlie Saunders, Co-Founder, CS2 (Panelist)
Cristina Saunders, Co-Founder + Board Member, CS2 + Women in Revenue (Panelist)
Jordan Henderson, Director of Revenue Operations, ringDNA (Panelist)
John Muehling, VP of Client Strategy, Digital Pi (Panelist)
Matt Heinz, President, Heinz Marketing (Panelist)
Josh O’Brian, Co-Founder, RevShoppe (Panelist)
Justin Gray, CEO, LeadMD (Panelist)
Derek Slayton, CMO, Terminus (Panelist)
Christa Chavez, Solutions Consultant, LeanData (Panelist)
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9:30 AM PT | Workshop Sessions
11 Concurrent Workshops
Best Practices for Marketing Analytics
In this workshop we’ll help you maximize your pipeline & revenue potential by leveraging best practice analytics, and in turn aligning your revenue driving teams.
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Sponsored by
Operationalizing ABM with Lead Management
Learn how LeanData’s Routing, Matching & Analytics Solutions can help you easily implement a scalable account-based motion.
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Sponsored by
Building Your ABM Framework – 5 Pillars for Success
In this interactive workshop, we’ll dig into the strategy behind building a framework for ABM success.
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Sponsored by
Build Immersive, Personalized Customer Experiences That Convert
Join this tactical workshop on how to organize your efforts across every channel to drive outrageous engagement and opportunity creation.
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Sponsored by
From Tactical to Strategic: 8 Part Framework to Elevate Your Marketing Ops
Join us as we share an 8 part framework to help you shift from tactical to strategic and become a strategic partner to your marketing org.
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How to Operationalize Personalization at Scale
Join this messaging session to learn sales engagement best practices, changes you can make to your messaging to improve results immediately, and how to operationally set up your end users for success.
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Sponsored by
Create Your CRM Data Strategy | A How-To Workshop to Set You Up for Revenue Success
Learn how to assess the quality of your CRM data, create a realistic plan for improving it, and use a new ROI value framework tool to show the revenue impact of improving and doing nothing.
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Sponsored by
Do You Really Know Your Buyers? How to Collect and Operationalize Buyer Intelligence
Learn how to understand and connect with your buyers in a meaningful way by identifying what buyers need, shifting your thinking (and messaging) and building an audience, not just a marketing database.
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Revenue-Responsible Marketing: Aligning Marketing & Sales Priorities for Predictable Results
We’ll cover seven key areas of marketing-driven impact that will deliver more prescriptive, reliable and scalable sales pipeline and results in the months, quarters and years to come.
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Sponsored by
7 Steps to Empower Sales Teams with Real-Time Sales Enablement by ringDNA
Join Jordan from ringDNA as he reveals the secrets to transitioning from legacy sales enablement to next-level empowerment.
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How To Build a World-Class Go-To-Market Process
Learn new tips and tricks to quickly implement and improve your go-to-market strategy and accelerate revenue growth. We reveal how you can leverage internal and external resources to achieve competitive advantage and meet your bottom line—fast.
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